Online Research for your Facebook Ads Campaign

Want the inside scoop on Facebook Ads targeting?   Here is how we do it at FB Ads Lab … Enjoy!   Also … this video features an interactive transcript. Click on any part of the transcript and you’ll jump to that part of the video. I wonder if this feature is useful for you [...]

In my last post, I talked about the importance of doing your research and making sure there’s a need for your product. This is a critical step that should happen before you even create your product. Once you’ve established that there’s a need for your product, it’s time to start building your sales funnel. So [...]

Before you can even begin to create your sales funnel, it’s critical to first research the market viability of your product idea. If you’re a true entrepreneur, you probably have a million ideas zooming through your brain at any given moment. When you get particularly excited about an idea, it can be hard to be [...]

Gone are the days of people giving you their email address just because you asked for it. “Sign up to receive our newsletter!” “Sign up to be on our email list!” “Sign up to receive the latest news from our site!” When was the last time you signed up for a list ‘just because‘? People [...]

In case you haven’t heard us say it before, the key to an effective Facebook marketing strategy is research. And one part of this research is knowing which keywords your competitors are targeting. If you have a solid understanding of this, you’ll already be one step ahead of many marketers. There are a number of [...]

Have you ever created an information product, promoted it through Facebook Ads or Adwords, and then been sorely disappointed in sales? Or maybe you’ve found the perfect affiliate product to promote in your niche, spent days setting up squeeze pages and ads, and then been surprised when it turns out it’s just not in demand [...]