social networking advertising

As a marketer, what kind of an audience do you want? A huge browsing audience? Or a small targeted one? Quantity? Or quality? What I really want is a very eager target market who all want to follow through. (LOL! Who doesn’t?!) With an estimated 185 million users worldwide, Facebook is a massive audience. How in the world [...]

I love Facebook advertising! Of course, it is challenging, expensive, volatile, and short term. And I absolutely love the thrill of it! The reason I am so excited about it today is because I have been testing a set of ads in a niche for over a week. FINALLY it’s working!! And once you find [...]

Facebook Fan pages are a great way to get in touch with your customers, clients, and readers. Until this week, I hadn’t given much thought to my Facebook Page. In fact, my first page, PpcMom Facebook page, sat there, alone, and neglected for months. The truth is that I had no idea what to do with [...]

Profit From Facebook PPC Advertising Facebook provides a lot of fantastic opportunities for online marketers, but there are also a lot of pitfalls. Here are some guidelines that can help you get started with Facebook PPC Advertising. We can get clicks starting at 10 cents per click on Facebook. Those of you who were around in the early [...]