Question: “Should I “boost” posts on my Facebook page?” Answer: NO - not without taking some serious measures to ensure you’re making the most of your advertising dollar. Watch this quick video for details … Facebook Promoted Posts - are OLD news, and BAD for Small Business. Facebook promoted posts used to be a great [...]
The cost of Advertising on Facebook
POST NEW COMMENT
News: Why Promoted Posts on Facebook are BAD news
The Facebook IPO and share price has been all over the news. Everyone is running scared, saying terrible things about Facebook’s Advertising platform. I can’t hold my tongue any longer. Here’s my little rant, with some facts to back it up. **Please note: The statements made are my personal opinion only and I am not [...]
“How much do Facebook Ads cost?” There’s a short answer, and a long answer. Which do you prefer? Short Answer: Facebook Ads Cost? (mp3) Long Answer: Lots of people are afraid that Facebook ads will cost way too much. They think paid advertising on Facebook will blow their budget. But, that doesn’t have to [...]
How Much Does it Cost to Advertise on Facebook? This is a common question we get asked here at FB Ads Lab, and unfortunately it’s difficult to give a one-size-fits-all answer. I guess the best answer I can give is ‘Whatever you want it to cost‘. With Facebook advertising, you are completely in control of [...]
If you’re just getting started with Facebook PPC advertising, chances are you want to know which method of bidding is better, CPC or CPM. This is a question that is covered in detail inside our Facebook ad course because it’s one of the most important decisions you’ll make about your Facebook advertising campaign. Sometimes CPM is [...]
Back in 2008, when I was just starting out, money was tight. I was a stay-at-home mom, with three kids in pre-school, and we counted every dollar that came in and went out. It seems ironic that I jumped right in to paid traffic as an online strategy, but I am an impatient soul. Waiting [...]
